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Creator of the World's Most Aggressive Sales Model -

The Wolf Sales Model

Many sales professionals lack hunting skills and suffer when difficult times emerge. They lack the knowledge and ability to find new clients. Sadly, they struggle when the phone stops ringing, or the emails fail to appear.  Based on his new book, "The Wolf Sales Model: Non-Relationship Selling," John has created a powerful training series to help sales professionals learn the skills to hunt for new business.

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About John

Change is hard.  John challenges business leaders to rethink current reality.  He pushes you to create a new approach toward success.  His hard-hitting method for results is not for every organization; only those truly determined to improve and make difficult choices to win the game of business.  Energy and passion are the two most common words used to describe John Grubbs as a coach, trainer, and speaker.

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Find out if John is available for your next event.

Government Management Training

John helps government teams measure and improve performance through virtual and live training sessions.

John's Pricing

Everyone has a budget. Find out if John is a good match for your event.


John provides workshops from leadership to safety at your location.


Executive Coaching

Peer Groups


Most Popular Learning Engagements

Because your team needs long-term training to be effective

 Total Ownership as a Leader Series
  • No Bad Teams; Only Bad Leaders
  • Communication Excellence
  • Building an Accountable Culture
  • Creating and Maintaining Team Trust

Expert Sales Training Series
  • Engineers and Technicians
  • Skills-based Training
  • Master Negotiation
  • Inside or Outside Sales

Premium Content for Members Only
  • For Your Eyes Only
  • Five-Star Reviews
  • Highly Recommended
  • Premium Articles
  • Premium Videos
  • Private Access

John's Calendar is filling fast

His proven methods are in high demand for business growth and profitability.

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John's Books

From a different sales approach to leadership, John Grubbs has authored books and guides designed to take your organization to the next level!

Book Cover - Surviving the Talent Exodus
Surviving the Talent Exodus

Click here to learn about Surviving the Talent Exodus - Navigate the Perfect Storm for Generational Change in the Workplace.

Book Cover - Leading the Lazy
Leading the Lazy

As millennials flood the workforce, the rules of business are in constant flux.

My Time to Lead Blog

Read the latest news and useful tips posted regularly by John in his leadership blog.

Top Talent Is Fungible: You need G.A.S.

Are you looking for industry experience when hiring? If so, I plan to challenge your thinking and hope to change your mind when we finish this time together. A friend of mine named Scott Hardegree introduced me to a concept called G.A.S. regarding the people we hire and retain at work. G.A.S. is an acronym for Gives A S@!t. Scott and I are ex-military, so the language is less offensive. For this intellectual work, I toned things down. We were deep in a conversation when he shared this gem, and the language is too sticky not to share it with you.

Impact Player
Impact Players from Impact Coaches

I watched a documentary about Nolan Ryan last night called Facing Nolan. In case you don't recognize the name. Ryan is the only pitcher in AL/NL history with at least 5,000 strikeouts. He was a right-handed pitcher who consistently threw pitches clocked above 100 miles per hour (161 km/h). He maintained this velocity throughout his pitching career. Ryan was also known to throw a devastating 12–6 curveball at exceptional speed for a breaking ball. Ryan is the all-time leader in no-hitters with seven, three more than any other pitcher. Did you know his career almost did not happen?

Need Sales manager
Do I Need a Sales Manager, and Should We Promote a Sales Rep?

This subject is challenging in many organizations. It is complicated and full of traps and pitfalls. Do you transition your best sales rep into a manager? What does this cost the organization in lost sales? What if a great sales rep is a terrible manager? Are you hoping a good sales rep can teach other sales reps how to be successful? What if the sales rep makes less money as a manager? Is this a promotion? There are some revealing statistics regarding this topic at the end!


Contact John

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John Grubbs
911 W. Loop 281 Suite 211-6
Longview, Texas 75604