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06/27/2016 John Grubbs
It is the end of the world as we know it at work. If we are not changing and adapting we are getting left behind. Today’s employee is different in so many fascinating ways. Today’s employee wants to belong to something special - a tribe at work. Seth Godin legitimized our tribal tendencies in his book “Tribes – 2008”. Today our tendency to form tribes has been enhanced by social media and a strong desire to remain connected to each other at all times. This morning I walked into a fast food chain to order a breakfast sandwich. The store was relatively empty as I was between the breakfast and lunch rush. I walked into the restroom (the door was propped open) and a store employee was standing by the door interacting on his mobile phone. When I walked up to the counter, another employee was texting on her mobile phone below the cash register as she began to take my order. These two young people belong to several tribes. Electronic tribes through social media are no less important in the moment than family and work tribes at other times. More than likely this well-known food chain has policies that prohibit such actions, yet these two were both willing to risk trouble in order to remain connected to their tribes.

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